The Causal Factors for Entrepreneurial Intention among Students in Business Administration at Two Private Universities in Nong Khaem District, Bangkok

  • Nalinratn Kettronge Southeast Asia University, Bangkok
  • Puttithorn Jirayus
  • Napaporn Khantanapha
Keywords: Person, personality traits, entrepreneurial attitude, social norms, behavior control perception, entrepreneurship education, entrepreneurial intention

Abstract

             The objectives of this research were (1) to study the causal factors for entrepreneurial intention among fourth-year business administration students at the bachelor's degree level at two private universities in Nong Khaem District, Bangkok; and (2) to compare the relationship of causal factors to entrepreneurial intention of students with different personal factors. The participants came from the business administration programs at two private universities in Nong Khaem District, Bangkok. Two hundred and fifty-six students were selected by a two-stage sampling method and simplified sampling to re-examine the causal model and analyze the results using the SPSS program. The results showed that all factors were averaged at a high level. The analyzed model was of business administration students at private universities in Nong Khaem District, Bangkok at the bachelor's degree fourth-year level.  The researchers set a statistical value at the level of 0.05 for the factor affecting the intention to be an entrepreneur. It was found that the participating students in business administration with different backgrounds revealed the statistically significant relationship of causal factors to their entrepreneurial intention.

 Keywords: Person, personality traits, entrepreneurial attitude, social norms, behavior control perception, entrepreneurship education, entrepreneurial intention

 

Published
2023-09-01
How to Cite
Kettronge, N., Jirayus, P., & Khantanapha, N. (2023). The Causal Factors for Entrepreneurial Intention among Students in Business Administration at Two Private Universities in Nong Khaem District, Bangkok. RICE Journal of Creative Entrepreneurship and Management, 4(2), 16-32. https://doi.org/10.14456/10.14456/rjcm.2023.8